About Group

Anchor Realty has been at the heart of India's real estate boom. From premium residential homes in downtown Mumbai to prime commercial properties and aspiring townships, Anchor Realty is changing the face of Indian skylines and redefining lifestyles.

Anchor Realty

Anchor Realty has been at the heart of India's real estate boom. From premium residential homes in downtown Mumbai to prime commercial properties and aspiring townships. Anchor Realty is changing the face of Indian skylines and redefining lifestyles. The first choice of many. Anchor Realty has its signature developments cropping up all over Mumbai with an aim to deliver international quality properties that surpass every expectation.

Anchor Group

The Beginning

The Anchor Group began back in 1963 when Damji Shah and Jadavji Shah Anchorwala started Anchor Electricals which went on to becoming the country's No.1 company. The company introduced the first range of "piano key" switches moving away from traditional "toggle" switches.


Great White Global Pvt Ltd

Great White Electricals is a vision of a group that once pioneered the first ‘Piano’ switches in 1963. The group is in the business since last 5 decades and is all set to repeat the history by launching a new initiative ‘Great White’. Under the guidance of the industry pioneer, Jadavji Lalji Anchorwala and under the able management of his two sons Mr. Mehul Shah and Mr. Hemang Shah, the company has launched products under four broad categories: Electrical Wiring Devices(EWD), Wires and Cables, Circuit protection system (MCB/RCCB’s) and Lighting & Luminaries. The company has state of the art facilities in Haridwar and Valsad and has already launched brands like Petra, Tivoli, Fiana and Myrah under its portfolio.
With about 50 years of leadership in the electrical industry, the group has also further diversified into Realty, Writing Instruments and Paints under the brand name Anchor Realty, Italia Pens and Anchor Paints respectively.


Realty

The Anchor Group did not stop at Electrical products. Its promoters had a bigger vision, one that targeted the basic needs of every Indian and surpassed their every expectation by making an Anchor Trilogy with Anchor Realty. Its aim, to deliver international quality homes at the right price. This venture took Anchor into the mega real estate arena with lifestyle projects at premium downtown locations in Mumbai along with aspiring township projects targeting the common man, with reputed and established builders from all over India.


Paints

Combining research and development, with in-depth local market understanding gained with years of experience in wiring devices, Anchor has set up a state of the art Paint and Coating manufacturing unit to deliver innovative, international quality products that help beautify and protect surroundings, be it residential, commercial or industrial needs. Guided by our core values of integrity and resourcefulness and drive to achieve excellence in everything we do, Anchor is well positioned to colour and beautify India.


Writing Instruments

Anchor is passionate about integrating innovation and creativity to produce contemporary writing instruments for all ages and application. Anchor is introducing a wide range of leading edge products that meet the demands of today's consumers, from students to professionals.


Social Initiatives

Anchor sees itself as a good corporate citizen of India and every country it represents, with an objective to solve social problems. Anchor's policy has always been to ensure that the community benefits from its success as a conglomerate with all its initiatives, from educational institutes, engineering colleges, Aid to Govt. bodies, eco-friendly products, community work etc.

Green Philosophy

Anchor Realty believes that responsible environmental stewardship is not only an integral part of doing business; it is at the core of who we are a real estate developer. We continually review the ways we source and use raw material that go into every project and make designs that help enhance the environment.

  • Solar water heaters
  • Water recycling plant
  • Eco friendly material
  • Planting more trees and saplings

Social Initiatives